VITA Health App
A comprehensive health companion app that simplifies wellness tracking with intuitive design and personalized insights.
My Role
Lead UI/UX Designer responsible for user research, wireframing, prototyping, and visual design.
Tools Used
The Challenge
Most health apps overwhelm users with complex interfaces and data-heavy dashboards. Users need a simple, intuitive way to track their wellness journey without feeling intimidated by technology.
Key Challenges:
- Complex health data visualization
- User engagement with daily tracking
- Intuitive navigation across features
- Accessibility for all age groups
The Solution
I designed VITA with a user-first approach, creating an elegant interface that makes health tracking feel effortless and rewarding. The app focuses on progressive disclosure and meaningful micro-interactions.
Design Solutions:
- Clean dashboard with visual progress indicators
- Gamification with streaks and achievements
- Bottom tab navigation with clear icons
- Large touch targets and high contrast colors
Design Process
Research & Discovery
Conducted user interviews with 15 participants to understand pain points in current health apps.
Wireframing
Created low-fidelity wireframes focusing on information hierarchy and user flow.
Visual Design
Developed a cohesive design system with calming colors and clear typography.
Prototype & Test
Built interactive prototypes and conducted usability testing with 8 users.
Results & Impact
The VITA app launched successfully with outstanding user engagement metrics and positive feedback from the health community. The intuitive design approach significantly improved user retention and daily active usage.
Ready to discuss your next project?
I'd love to help bring your ideas to life with thoughtful design and user-centered solutions.
Let's work together